“Great Idea” was the theme for the 2014 ISA show held in Orlando, Florida Thursday April 24- Saturday April 26. The ISA International Sign Expo is the on-premise sign industry’s largest show. Held each spring, the event features the latest products showcasing the breadth of the sign and visual communications industry. The Expo also offers a wide array of education and networking events. There was something for everyone.
We recently conducted a survey of our users who have “metallic capable” devices from our lineup, and we found some amazing nuggets I’d like to share. The survey was sent to 500+ users, with a 29% response rate, enough that the results are statistically significant. For starters, 61% of those units are set up to run our metallic Eco Sol Max inks.
Last week, I had the chance to spend some time with Roland end users at one of our "Digital Printing Boot Camp” classes, and as always, I enjoyed the experience, and came away impressed. One of the things I particularly noticed was just how varied our users are. Even with a class of about 10, we had Roland owners from every region of the US, as well as one from Canada.