Inkjet Printers & Printers/Cutters

In show business, a triple threat is someone who can sing, dance, and act. At Roland DG, we’ve mastered the three disciplines of printing, cutting, and printing and cutting together. Like many Hollywood triple threats, we have found that one aspect of our talents has often overshadowed the others. In our case, we have become very well known for integrated print/cut devices. We offer a wide variety of sizes and configurations, and have been the leaders in the segment since we introduced the first integrated machines over 18 years ago.

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We rarely have dull days around the sign shop, and yesterday we received a request for a long time satisfied customer at the local Chevrolet dealership. He needed to advertise four sizes of tires, with a “Good”, “Better”, and “Best” option. These tires would be on display in the service drive area of the dealership. I was presented with the necessary copy and was told to “get busy-we need these before closing time today”. Ok, deadlines can be met….so back to work I go!

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Stickers. Decals. Lettering. It’s not something that an average person ponders on a regular basis, but if we had a means, I bet we’d all use custom stickers quite regularly. This thought occurred to me as I was looking through our list of owners for the STIKA portable vinyl cutters. What an assortment of small businesses, large businesses, schools and just regular people. The STIKA is being used for custom decals, t-shirt deco, personalized gifts, bakeries, realty signage and so much more.

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How much easier would it be to sell your package concept to your client or your superiors if you could make new mock-ups every day as your design evolves?

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I'm not much of a car guy. First because I'm not a guy and second because cars to me are simply a method of transportation – not a source of entertainment or a statement of style. (Although I suppose my 4 Door Honda Accord DOES speak to my practical nature.) Recently, however, I'm looking at NASCAR in a whole new light.

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Hey! Our Roland DG VersaUV just earned the Label Industry Global Award for new Innovation at Label Expo this week! How ’bout that!?! The VersaUV has been around for a few years now and although it’s gained some momentum recently, it remains for the large part unknown among most of our target audience.

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In the category of “a picture is worth a thousand words,” this one might be worth 30,000! We’ve been working on a big summer project in our graphic production department. It all started when we were trying to figure out a way to get an actual box prototype – typically, a one-off – in the hands of the readers of Package Design Magazine. We struck on the idea of inserting one in every issue – which presented a monumental task:

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Metallic Silver ECO-SOL MAX Ink from Roland DG is now available, making it easier and more affordable than ever for you to print true metallics and create pearlescent process colors for dramatic effect and high profit margins. Implementing this technology will allow your business to add metallic graphics to signs, banners, vehicle graphics and wraps, labels, decals, point of purchase displays and custom apparel, premium products that command premium prices in the marketplace.

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I hate struggling with output. It is hard enough in this economy just keeping ourselves above water. Often we are working in more streamlined environments and wearing many hats in order to stay profitable. The last thing we need to do is struggle with our sign making equipment to make a decent sign or banner. Wouldn’t it be great to get consistent, predictable and high quality output from our large format printers each and every time we hit the print button? Well, the following points are designed to help you achieve and maintain a job quality that will make you the envy of your competitors. These points are primarily designed for use with Roland DG printers, but can be used for many different printers.

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The facts don’t lie. This infographic outlines the lower price point and reduced running costs of a Roland DG compared to latex technology and illustrates how Roland DG inkjets offer you more choice, more versatility and more power to you.

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