Tag | Roland

Please Don’t Drool on the Machines

09 November 2010 Dede Sabey Tradeshows & Events comps , functional models , labeling , lec-330 , mock-ups , pack expo , packaging , prototypes , prototyping , rapid package prototyping , tradeshow , versauv

We took our package prototyping technologies to Pack Expo last week and despite our distant booth location in the "More Exhibits" area at the end of the North Hall, on the far right aisle, almost to the back, you found us. Brand owners, package designers, contract manufacturers and even other exhibitors were oogling over our product offering, telling us how revolutionary our equipment is. That's right, they were telling us! As if we might not realize what we have here.

Can you hear me now?

04 November 2010 Dave Goward Inspiration

Quick, run into an empty room, close the door behind you, and start talking out loud. That's kind of what writing a blog is like. Can you hear me now? Now? Now? How about now?

Your Creativity Is Our Inspiration

28 October 2010 Patrick Kersey Inspiration , Engraving

At the recent SGIA show in Las Vegas, I had someone approach me who read my name badge and challenged me, "Creative Director? What would someone with a title like that do when the entire company is so creative?"

What's the difference?

27 October 2010 Andrew Oransky Inspiration born to wrap , creative center , inkjet , inspire , sgia

As you have probably noticed from some other posts, we have been spending a lot of time at trade shows lately. They are always exciting for me because I get to see all kinds of new technology in one place, but also because I get to meet a lot of Roland DG users all at once, and hear about their work. While I’d like to believe that simply owning a Roland DG is a competitive advantage, almost everyone I talk to has some additional way to differentiate their business. One user bragged that he could turn around 8″ x 10″ canvas prints, stretched and ready to hang, within 24 hours of an online order. That means event photographs get delivered while the event is still fresh in people’s minds. Some owners have found that focusing on and perfecting one application, like wall coverings or window treatments has made them stand out.

Better. Faster. Cheaper.

21 October 2010 Rick Scrimger Inspiration 3d mills , better. faster. cheaper , cnc , design-2-part , sgia , sgia expo , simon sinek , srp , versauv

Not your father's CNC machine. Roland DG's 3D products are not an easy sell. First of all, there's so much buzz about 3D printing technology, that there's little discussion room left for the older CNC technology. Second, the market is so diverse, literally a hundred different types of customers in a variety of market niches. Trust me, from a marketing perspective, selling CNC is tough. But we believe in what we're doing. Unlike previous CNC machines that demanded that you know programming.

Show Girl

20 October 2010 Dede Sabey Tradeshows & Events born to wrap , fanatics , inkjet , lec-330 , metallic inks , sgia expo , silver ink , versacamm , versauv , video , wrap

I live for this stuff!!! Actually, I don’t really like travel (especially since I just got married), but I love tradeshows. Last week we had our best show in years. The energy and positive outlook from exhibitors and buyers alike was refreshing and frankly, a little surprising.

Creating the Perfect Dome

14 October 2010 Roland DGA Tips & Tricks doming

Applying doming on badges, pen caps, and other items brings a high-quality, professional look to these products while offering the additional benefits of scratch resistance and increased durability.

What happens in Vegas…

13 October 2010 Dave Goward Inspiration

..stays in Vegas. What a great tag line, huh?

Vehicle Wraps Motor into the Fast Lane

11 October 2010 Patrick Kersey Inspiration bmw , ford , scion , sgia , vs-640 , wrap , xc-540

We just hosted another full Born To Wrap 2-day workshop at our California offices and I have no doubt that our free wrap demos at SGIA will also be well attended. I believe there are two primary reasons for this continued interest in designing and installing vehicle wraps and they are profound.

Sweet Home Chicago

06 October 2010 Andrew Oransky Inspiration b2b , commercial print , direct mail , graph expo , inkjet , label printer , quick printer

Graph Expo just wrapped up in Chicago, and after a few days walking around the show and talking to customers at our booth, I’ve come to some conclusions about the state of the printing business. First and foremost, despite all the discussions and questions about the need for print in the digital age, the industry is alive, well, and innovating at a staggering rate. Printers were walking the floor looking for new techniques and technologies that would continue to push the limits of what we can do with ink on paper (or plastic, metal, wood, and a thousand other substrates). There are still lots of instances in which a computer monitor, smart phone, or iPad won’t get the job done.