Roland Named the Most Recommended Digital Printer Brand According to Recent Signet BrandStudy
Irvine, Calif., June 7, 2017 – In a recently released Signet BrandStudy that polled Signs of the Times subscribers, Roland DGA received the highest “Net Promoter Score” (NPS) among all major wide-format printer manufacturers, indicating that respondents are most likely to recommend Roland products to others.
Signet Research Inc. is a highly respected marketing firm specializing in media research that uses innovative tools and solutions to measure the awareness, familiarity and perception of brands. The Signet BrandStudy was sent to more than 9,300 Signs of the Times subscribers, with results in the digital printing category based on those who responded as having “buying influence” for digital printing equipment.
Roland also ranked number one in the categories of Brand Familiarity, Purchase Consideration, Service, Value and Quality, over other manufacturers such as HP, Mimaki, Epson, Canon and Mutoh.
“These results, collected and analyzed by a trusted independent research firm, show how Roland is known for product quality and reliability as well as unsurpassed customer service. It’s a testament to our engineering, manufacturing and after-sale support,” said Roland DGA President Andrew Oransky. “While we are extremely pleased to receive such high marks, our priority is to continue exceeding the expectations of our customers.”
With its award-winning product lineup and renowned Roland Care customer service programs, Roland DG is world-renowned as a leading provider and innovator of digital printing equipment. The company pioneered integrated print-and-cut technology, which has gone on to become the world’s best-selling print/cut solution. In addition to its wide selection of advanced digital printers and printer/cutters, Roland is a top manufacturer of vinyl cutters, benchtop CNC mills, dental mills, and other state-of-the-art digital imaging technologies.
To learn more about Roland DGA, or the complete Roland product lineup, visit www.rolanddga.com.
About Roland DGA
Roland DGA Corporation serves North and South America as the marketing, sales and distribution arm for Roland DG Corporation. Founded in 1981 and listed on the Tokyo Stock Exchange, Roland DG of Hamamatsu, Japan is a worldwide leader in wide-format inkjet printers for the sign, apparel, textile, personalization and vehicle graphics markets; engravers for awards, giftware and ADA signage; photo impact printers for direct part marking; and 3D printers and CNC milling machines for the dental CAD/CAM, rapid prototyping, part manufacturing and medical industries.