Bringing Even More Color and Excitement to New Orleans

As New Orleans adds color and excitement to SGIA 2017, so does Roland with a powerful and brilliantly dynamic sign and graphics lineup. In addition to TrueVIS printer/cutters with unmatched color output, Roland has a choice of print and cut solutions, UV flatbed printers, dye-sublimation technologies, and other devices for taking on large format and taking on the world.




Integrated Print/Cut

TrueVIS VG series printer/cutter
TrueVIS SG series printer/cutter

Available in models and sizes to suit all budgets and production needs, attendees can discover the unbeatable color output and integrated print and cut versatility of TrueVIS printer/cutters. See how intense blacks, rich colors, and incredibly smooth gradations can bring your prints to life.

TrueVIS VG Series   TrueVIS SG Series

GR Cutter and RF-640

Print and Cut

VersaEXPRESS RF-640 printer
CAMM-1 GR series cutter

Watch the GR cutter in-action as it cuts more, cuts faster, and cuts tougher. See how it seamlessly combines with the VersaEXPRESS RF-640 to offer you a whole new level of efficient graphics production.

VersaEXPRESS RF-640   CAMM-1 GR Series

VersaUV LEF-200, LEF-300 and LEJ-640FT

Specialty Graphics

VersaUV LEJ-640FT
VersaUV LEF-200/LEF-300

Find out how you can print onto iPhone cases, lunchboxes, media boards and virtually limitless items. Explore a myriad of customization possibilities with a range of flatbed devices for short runs, high quantities, and large item printing.

VersaUV LEJ-640FT   VersaUV LEF-200   VersaUV LEF-300

Texart XT-640


Texart XT-640

Discover profitable heat transfer dye-sublimation printing and see how to quickly and effortlessly create high-volume sportswear, fashion, soft signage, interior decor, promotional merchandise and more with the powerful XT-640.

Texart XT-640

PLUS, 3D benchtop milling machines, desktop inkjets and other Roland devices
for producing outstanding signs and graphics.

Current Promos


  • SAVE $3,000 on a VersaUV LEF-12i UV flatbed printer
  • SAVE $4,000 on a VersaUV LEF-200 UV flatbed printer
  • SAVE $5,000 on a Texart XT-640 sublimation printer
  • SAVE $3,000 on a Texart RT-640 sublimation printer
  • SAVE $3,000 on a TrueVIS VG series printer/cutter
  • SAVE $8,000 on a SOLJET EJ-640 printer
  • SAVE $2,000 on a VersaEXPRESS RF-640 printer
  • SAVE $3,995 on a VersaEXPRESS RF-640 + GR-640 print and cut combo

Valid from October 1 - December 31, 2017 in North and South America, excluding Brazil.

Learn more


Roland introduces its latest range of RIP software to power your favorite Roland technologies. During the show our Roland representatives will be providing special demonstrations of the new capabilities of these more powerful and efficient software versions.


Roland VersaWorksDual
Roland VersaWorksDual
VersaWorks Dual
ErgoSoft 2.0 Roland Edition
ErgoSoft 2.0 Roland Edition
ErgoSoft 2.0 Roland Edition
Roland PrintStudio by Caldera
Roland PrintStudio by Caldera
Roland PrintStudio 2.0 by Caldera
for Mac users


InClix Creative Media Maker

Presenting a new cloud-based software, designed for sign and graphics professionals who need a quick and effective way to create high-quality design and video content for clients.

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Born to Wrap - Rolls Royce at SGIA


During the show, watch Born to Wrap demonstrations by Digital EFX Wraps as they wrap a vintage Rolls Royce Silver Cloud and add a touch of class to SGIA.

In-Booth Demos:
Tuesday, October 10   -   11am, 1pm, 3pm
Wednesday, October 11   -   11am, 1pm, 3pm
Thursday, October 12   -   11am, 1pm