La tecnología de impresión digital ha mejorado rápidamente, y como resultado ha fusionado y diversificado industrias, de manera que las imprentas serigráficas ahora ofrecen servicios de impresión digital, y los talleres de letreros pueden ahora ofrecer vestimentas impresas. Vimos que esta forma de adaptación industrial ocurrió con el auge de las impresoras eco-solventes, y ahora también la vemos con las impresoras de sublimación de tinta.
As a busy working mom, I know just how hectic this time of year can be. The cooking. The decorating. Getting ready for family gatherings. Then there are the gifts. You want them to be special, to have that personal touch. And while we can’t solve all your holiday challenges here at Roland, we can help you there!
Votes have been counted, and samples have been securely packed. While the Roland Creative Awards have been closed to entries for months now, final judging hasn’t taken place yet. In the next few days, regional winners from around the world will be headed to our headquarters in Japan for a tour, celebration, and awarding of the grand prizes, which include Roland hardware.
The shirt-maker. That’s what we’re calling the BN-20 now-a-days thanks to some recent conversations heard around the office. Turns out the young BN-20 VersaStudio (only 8 months old now) is making a splash in the decorated apparel market as a T-Shirt printer. You should have seen the crowds at our booth at ISS Long Beach last week. Everyone wanted a glimpse and a sample and some more info. They were 4 deep and blocking the aisle!
Quick, look at the clothes you’re wearing. If anything you are wearing has been embellished with printing, embroidery, a heat transfer, rhinestones, studs, or a host of other techniques, then it is officially decorated apparel. The ISS Long Beach Show opened today, and as usual, I saw some exciting and unexpected things. There were lots of blanks, including T-shirts, hats, bags, jackets, sweatshirts, and athletic gear, but there was also a booth full of slippers, and one full of dog clothing.
This is my Roland name badge. It took less than 5 minutes to make and cost less than $1. You could sell one like it for around $6. You probably couldn’t sell this one for $6, since I have an unusual name, and anyone with my name is unlikely to have my title as well, which limits the audience substantially. On the other hand, actually making name tags for people with their names on them can be a very good business. All kinds of companies use name badges, and some of them are probably your customers already.
Last week, I had the chance to spend some time with Roland end users at one of our "Digital Printing Boot Camp” classes, and as always, I enjoyed the experience, and came away impressed. One of the things I particularly noticed was just how varied our users are. Even with a class of about 10, we had Roland owners from every region of the US, as well as one from Canada.