We just wrapped up our big fall show – SGIA – for color, UV, cutter & engraving products. And with the recent introduction of the new Pro4 XR-640 at the center, it looked like it would be a good show. Turns out, it was. With record attendance over 22,000, the show was packed. Not just at the Roland booth, but the whole show seemed to be buzzing with energy. It was as good a show as I’ve seen in some time, and many exhibitors I spoke with at the show echoed the same sentiment. 18%+ of attendees were international. What’s more, some 38% of all attendees were there for the 1st time. What a great first impression they must have had!
I had breakfast with Jack, one of Roland’s service managers this morning. We do this occasionally when he is in town from his home base of Wisconsin, and since greasy spoons are in pretty short supply here in southern Orange County, we always seem to wind up at The Snooty Fox. If you’re ever visiting us for training or a demo, I recommend it.
In show business, a triple threat is someone who can sing, dance, and act. At Roland, we’ve mastered the three disciplines of printing, cutting, and printing and cutting together. Like many Hollywood triple threats, we have found that one aspect of our talents has often overshadowed the others. In our case, we have become very well known for integrated print/cut devices. We offer a wide variety of sizes and configurations, and have been the leaders in the segment since we introduced the first integrated machines over 13 years ago.
Last week, I had the chance to spend some time with Roland end users at one of our "Digital Printing Boot Camp” classes, and as always, I enjoyed the experience, and came away impressed. One of the things I particularly noticed was just how varied our users are. Even with a class of about 10, we had Roland owners from every region of the US, as well as one from Canada.
It happened again. After enjoying my morning oatmeal, I headed off for the Long Beach show and was met with temptation. No… the show wasn’t full of hot guys. But it was full of enthusiastic, creative Roland owners and talking to them makes me want a Roland for myself.