Grabado
Off to Japan
Votes have been counted, and samples have been securely packed. While the Roland DG Creative Awards have been closed to entries for months now, final judging hasn’t taken place yet. In the next few days, regional winners from around the world will be headed to our headquarters in Japan for a tour, celebration, and awarding of the grand prizes, which include Roland DG hardware.
What will the New Year bring?
Well, it’s that time of year again. Among all the shopping, parties, sporting events, and other distractions, here at Roland DGA we’ve spent the last few months forecasting our sales and formulating strategies for 2012.
Labor Day, or how we build your Roland DG
I hope you all had a good holiday weekend. While Labor Day has come to mean the end of summer, and the day we put away our white pants and take out our corduroy, it was originally a celebration of people who make things. In that spirit, I thought I would share this segment from a few years ago that demonstrates how we build Roland DG devices. It is a fascinating process called Digital Yatai, and quite different from many other manufacturing techniques. Enjoy.
Something Newsworthy for Everyone
How do you keep your customers and prospects informed about your business? Do you use blogs, email blasts or newsletters? If you’d like to keep abreast of newsworthy events here at Roland DGA, there are three opportunities you should know about.
The Virtues of Being Nimble
On my way to work this morning, I endured the typical frustrations of driving in Southern California traffic. The cement, garbage, 18-wheelers and other commercial trucks were lined up four abreast. In addition, there were the usual assortment of cars and pickups traveling at a rate 10 to 15 miles under the speed limit and leaving huge gaps, sometimes a quarter mile — between them and the next vehicle.
It’s Not Rocket Science
One of my hobbies is managing a small but growing portfolio of stocks and among my better performing investments of the past few years has been Apple (APPL). Accordingly, I read a fair amount of news and commentary in the business and investment press with regards to whether Apple will continue to grow, or whether it’s peaked.
Going To The Dogs
Quick, look at the clothes you’re wearing. If anything you are wearing has been embellished with printing, embroidery, a heat transfer, rhinestones, studs, or a host of other techniques, then it is officially decorated apparel. The ISS Long Beach Show opened today, and as usual, I saw some exciting and unexpected things. There were lots of blanks, including T-shirts, hats, bags, jackets, sweatshirts, and athletic gear, but there was also a booth full of slippers, and one full of dog clothing.
Hello, my name is…
This is my Roland DG name badge. It took less than 5 minutes to make and cost less than $1. You could sell one like it for around $6. You probably couldn’t sell this one for $6, since I have an unusual name, and anyone with my name is unlikely to have my title as well, which limits the audience substantially. On the other hand, actually making name tags for people with their names on them can be a very good business. All kinds of companies use name badges, and some of them are probably your customers already.
Your Creativity Is Our Inspiration
At the recent SGIA show in Las Vegas, I had someone approach me who read my name badge and challenged me, "Creative Director? What would someone with a title like that do when the entire company is so creative?"