Roland Travels from SEMA to USSC on Action-Packed Road Trip

SEMA, the world’s premiere specialty automotive event, drew record-breaking crowds again this year and Roland was there for the first time to help fuel the excitement. 

From antique hot rods to futuristic concept cars, from NASCAR to pedigreed show cars, and from the luxurious to the practical, Roland Restyling provides the complete package of tools and techniques - everything you need to turn vehicles into works of art, including the world’s best-selling vinyl cutters, inkjet printers and printer/cutters. 

To illustrate this process, live Roland Restyling demonstrations were held throughout the show on installing wraps, window tinting, and paint protective films, as well as airbrush and pinstriping techniques.  Led by some of the industry’s foremost experts, these powerful presentations drew interest from a wide range of restyling professionals.  Spectators also had the chance to view the official Roland Scion xB, tricked out for the show with fantastic exterior and interior graphics designed by P.J. Brassard of Logosprint.com, the winner of our very own 2006 Roland Wrap Vehicle Graphics Contest.

In addition, Roland’s SEMA exhibit featured our latest technological innovations, including the high-performance SOLJET PRO III XC-540 and VersaCAMM SP-300V printer/cutters and the new GX Pro vinyl cutter. 

With SEMA behind us, it’s on to Atlantic City where USSC hosts its annual SignWorld USA conference. This year’s event, November 30th – December 2nd, is expected to attract record crowds as well. Stop by the Roland USSC booth for live Roland Restyling demonstrations and a chance to view our showcase Scion xB.  In addition to the VersaCAMM and SOLJET inkjets, Roland’s USSC exhibit will feature the AdvancedJET AJ-1000 104” grand format printer. 

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